Springboard Modifies Its Name and Identity to Better Align With Its Expertise and Value

Effective Today – the first day of spring – Springboard Brand & Creative Strategy is modifying its name and identity to better align with our expertise, service, and value to our clients.

• The new name, Springboard Strategy | Brand, reflects the strategic platform we provide to guide the work we conduct on behalf of our clients. We have found that our engagements go deep within organizations and get to the core of issues such as Board and C-Suite alignment, expansion, and brand architecture strategies.
• The updated identity reflects the more comprehensive tone of our business relationships and strategic engagements. Our previous look served us well for over 23 years; however, our work today can include much more than thematic, tactical, and media implementation.  

While we will continue to provide all of the creativity and services you know and appreciate, Springboard has the expertise and experience to set your brand on a trajectory of growth based on strategy, innovation, and relevance.  

Read our Press Release here!

Identities and Architecture Strategies 

In addition to finally getting around to our own, Springboard has developed identity and architecture strategies for several healthcare organizations. These strategies help align and more effectively present brands to stakeholders and key external audiences. 

Here are some of the identities we’ve had the pleasure of creating: 

Learn more about the identity and brand architecture strategies Springboard developed by clicking here! 

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